• business growth strategist

Aprill’s program has changed my life and I know that sounds so cliché, but it is the truth. Her positivity and strength is contagious. You can’t be around her and not want to become better inside and out. She is what makes her programs different!! She has been there, she has experienced the struggle.  Aprill’s faith in my success, from day one has been pivotal. She has seen in me what I never knew was there.

Alicia R.
Alicia R. Coaching Client


There is no more business as usual. In fact, business is anything but usual. And if you are still operating in traditional, usual ways, you will be left behind…quickly!

How do you navigate in this era where everything is continually changing? New generations are  dominating the workforce and everyone is required to adopt new behaviors.  How do you stand out? How do you stay competitive? How do you become the chosen one?

You must be more innovative, more agile, more creative…more willing to constantly adapt. But, what does that mean? How do you do it?

business growth strategist

My name is Aprill Edwards and I am a Master Growth Strategist who specializes in helping women perfect their positioning, master their messaging, and optimize their performance, productivity and profit. Whether you are a middle-aged woman ready to re-invent herself and change directions, a budding new professional ready to conquer Corporate America, or venturing into your own start-up business, I am a Master at helping women powerfully position themselves to step up, stand out and attract the success that they desire.  Together we analyze, strategize and execute–uncovering every hidden opportunity to improve your baseline. 

Metaphorically speaking, I consider myself a candle that illuminates the path for other women. At my core, I believe that every woman innately possesses the power to be, do, or have anything she thinks, dreams, or imagines–if, and only if, she steps up, steps out and fearlessly and wondrously believes in herself.  I help women do just that.

I have over 20 years of experience leading in top-producing organizations while also building my own businesses. However,  my greatest certification is that I have championed a variety of diverse real-life experiences that have given me the resilience, commitment, understanding and passion to help women be their best:  from losing my mom at age 13, to teen pregnancy, and abusive relationships, to getting my MBA, mothering a 26 old Pharmacist and raising a future NBA player. I understand that while we are sisters of the same struggles, we can also celebrate the same successes.


business growth strategist


I serve and support women in helping them recognize that it’s never too late to start.  Many women have a desire to accomplish great things, however, life happens. They get lost in the day-to-day life and slowly lose the passion and courage to pursue their dreams.  I help these women peel back the layers of life that are weighing them down and realign with who they are at their core. Together we analyze, strategize and execute.

business growth strategist


Are you ready to take your career to the next level? I am super passionate about helping women position themselves to take a seat at the table.  Yes, I said take!  The future is female; I said it and I believe it.  Now is the time for women to own their gifts, their strengths and their talents, package them up and powerfully present them to the world.

In my professional development coaching we uncover and clarify what you want, we create a roadmap/blueprint to get you there and quickly begin executing the plan. The time is now. You have what it takes. So, just press go!  Let’s chat ASAP!

business growth strategist


As your growth strategist, I perform a deep dive into your business–whether you are at the ideation, development, or growth stage. With a rich mix of over 20 years of business development, project management, operations, and marketing experience, I uncover the opportunities and help you build out an actionable strategy to achieve your goals. From marketing, operations, competitive landscape, to staff development, we analyze, strategize and execute a plan to reach your goals. Bringing the trifecta together, we continually monitor, measure and assess from our baselines to adjust as we progress.


business growth strategist

Aprill Edwards is  a high energy, results-driven and process-oriented executive leader with a rich mix of business development, project management, operations, and marketing experience. With over 20 years of experience leading in top-producing organizations, Aprill has a history of refining processes, accelerating output, influencing growth, and elevating customer satisfaction & employee morale to all-time bests. Aprill leverages her expert analysis and insights to drive organizational improvements and instill best practices. Highly relied upon as a subject matter expert and a skilled people manager, Aprill has a keen ability to get results, regardless of operational challenges, production issues and/or time obstacles.